Conversations on Climate

Season 2: Episode 18 – in conversation with Costas Markides

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Unveiling the Darkest Secret: Navigating Continuous Disruption with Costas Markides


How to Survive and thrive in the age of continuous disruption.

In this engaging episode, Chris Caldwell delves into a thought-provoking discussion with Costas Markides, a seasoned Professor of Strategy and Entrepreneurship at London Business School, currently holding the Robert P Bauman Chair of Strategic Leadership.


Change, Change, Change!


The constant of change.

This single word encapsulates our modern existence – a signal, an invitation, a diagnosis, a directive.

But is change truly constant?

Perhaps this era is uniquely different.

This is the perspective of our guest this week. We’ve entered an era Costas describes as ‘continuous disruption.’

And of all these disruptions that create a sense of permanent urgency, climate change is the greatest.

Luckily, Costas has a few ideas about how to thrive – as well as survive – in this new age.

From winning hearts and minds to segmenting audiences, embracing innovation at scale, and breaking free from stagnant environments – we explore strategies to navigate these challenges effectively.

Throughout such a successful career, it’s no surprise that Costas has won all sorts of awards and honours for his teaching, whilst also publishing half-a-dozen books, from All The Right Moves: A Guide to Crafting a Breakthrough Strategy in 2000 to Organising for the New Normal: Preparing your Company for the Journey of Continuous Disruption in 2021.


” …why is it that some companies responded well to digital disruption and some fail … and one of the major findings is that it’s not necessarily the strategy that they follow and it’s not necessarily the leadership … but it was the attitude …”


This week’s episode:

  1. Section one: continuous disruption
  2. Section two: mobilising people for climate
  3. Section three: segmenting the green message
  4. Section four: the knowing/doing gap
  5. Section five: creativity, innovation, and behavioural barriers to change
  6. Section six: can big firms be radical?
  7. Section seven: innovation at the bottom of the pyramid
  8. Section eight: the attitude fix



Costas Markides – LBS: https://tinyurl.com/yo65494d

Linkedin Profile: https://tinyurl.com/yq555h9u

Costas Markides Books: https://tinyurl.com/ypomsg86


Conversations on Climate is a podcast produced by United Renewables in association with the London Business School Energy Alumni Club. 

It brings together the best minds from academia and business, to offer their experience and expertise in the face of climate change –from game theorists to corporate diplomats, and oil industry veterans to micro-algae entrepreneurs. 

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We talk about how the scope of the challenge before us is beyond that of any one individual or any one solution. We listen to thinkers, researchers, policymakers, and business leaders. They discuss a diversity of ideas and solutions to global climate and environmental issues and why they matter.

Season 2 is presented by Chris Caldwell and produced by UNITED RENEWABLES in association with LONDON BUSINESS SCHOOL, ALUMNI ENERGY CLUB.


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